Case Study

Ecommerce Cleaning Brand: From Manual Bookings to Full AI Automation

A Chicago cleaning service owner was personally handling every booking call and had no follow-up system for Facebook ad leads. aipple built an AI SMS booking bot and automated funnel that saved 40+ hours per month.

Industry

Cleaning Services / Ecommerce

Location

Chicago, IL

Timeline

10 Days

Stack

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The Problem

The owner was personally handling all booking calls. Facebook ads were running but with zero follow-up system — leads came in and went cold within hours.

With no CRM, no automation, and no way to track leads, the business was burning ad spend. The owner was stuck doing admin work instead of growing the business. Response time averaged 4+ hours, and most leads had already booked with a competitor by then.

New lead response time (down from 4 hours)

30s

New lead response time (down from 4 hours)

30s

New lead response time (down from 4 hours)

30s

Hours saved per month on manual admin

40+

Hours saved per month on manual admin

40+

Hours saved per month on manual admin

40+

Increase in booked appointments from Facebook ads

The Solution

aipple built an AI SMS booking bot that responds to every Facebook ad lead within 30 seconds, qualifies them, and books directly into the calendar — no human intervention needed.

The full stack: Facebook Ads → GoHighLevel landing page → AI SMS conversation → automated booking confirmation → post-service review request. The owner went from 60-hour weeks to focusing entirely on service quality and growth.

Client Testimonial

I used to spend half my day on the phone booking jobs. Now the AI handles it all and I just show up to clean. My weekends are mine again.

Owner

Chicago Cleaning Service

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